An Australian first with AI?

Welcome to the Franchise Marketer Newsletter Edition 9!

⏳ Read time: ~ 3 minutes

Welcome back!

I cloned my boss with AI and released a new podcast on short-form video content for franchise brands with a leading expert.

Don’t forget to check out my Franchise Marketer Podcast.

Here’s what you’ll learn today:

✅ How to nail short-form video.
✅ I cloned my boss with AI.

New Podcast on Nailing Short-Form Video

I just published a podcast with Melissa Laurie, the short-form video expert who's helped Luxury Escapes, 3M, and Hilton dominate TikTok and Instagram.

The reality: 1 in 4 TikTok users search within 30 seconds of opening the app. Your customers aren't Googling "best lawn care near me" - they're scrolling and discovering.

Three things that matter:

→ Google launched a "Short Videos" tab - Even they know where attention has shifted

→ Your franchisees are content goldmines - Employee videos beat influencer marketing

→ The first frame is everything - You've got milliseconds to stop the scroll

I made an AI, Jim

Trained on more than 1.2 million words of written content converted from Jim’s interviews, books, podcasts, and videos over the years.

You can try it here - https://jims.net/chat-with-ai-jim/ 

Video below of Jim speaking to himself.

60 Page Growth Playbook

As a subscriber, you can get access to it here https://docs.google.com/document/d/1Oyw3daW6nxR1fWPH3rwaiYSEMaa_h-mwJsifZeeOqcE/edit?usp=sharing